Are you confused between HTTP and HTTPS? and how HTTPs relates to SEO? These are the most basic questions that come in the mind of internet users while internet surfing. There are the majority of websites throw one error message identified as “Not secure” which sometime unable the users to read complete blog.
Now the question is “How this error occurs”? The main reason behind this error message is “SSL “i.e. an absence of HTTPS. Why SSL is important and how it’s incorrectly configuration creates “not a secure error” and how it affects SEO are the important measures for digital marketing.
SSL is basically a security based protocol which permits secure communication. It plays a major role in providing encryption on ecommerce websites and enhancing the performance of the website. To make it operational, it needs a certificate. The SSL certificate provides security and helps to enable HTTPS. The website containing https enhance the trust level of the audience, which acts as a positive sign for getting traffic.
SSL certificate, when installed appropriately, can create numerous benefits on the SEO perspective. some of them are given below:
- It definitely guaranteed the integrity of Data
- Google considered https websites at the priority list for top rankings.
- It gives the proffessional appearance to the blog or website
- It permits a secure connection between blog and audience.
- Protects from hackers.
Why SSL is more important for Eccommerce website?
Every ecommerce website contains a payment gateway. The initial question of every visitor on it is their “data security”. They never want their information go in wrong hands, they never want to enter the website which is not secure. SSL will become a necessary part of providing security and increase the trust level of the visitor.
How to enable HTTPS?
To enable HTTPS, the initial thing is to choose and purchase the right SSL certificate applicable to your requirement. After purchasing install and configure it accurately.
To know in-depth about SSL certificate, how its boost conversion rate, why SLL is important for SEO, how the customer can provide benefit with SSL and how it provides Server Authentication, Coding tag have published an article on SSL.
No comments:
Post a Comment